Benefits of joining a franchise

When you're thinking about starting a new business, one of the first questions you will be asking yourself is: do I join a franchise or go on my own?

Joining a franchise brings a lot of benefits, from the instant brand recognition of a respected brand, to established support systems.

Here are four advantages you can enjoy when you become a franchise owner:

Start-up assistance

The benefit of joining a franchise group is that you do not need to have any prior experience or knowledge in running a business. Your chosen franchisor will provide you with fundamental elements, such as training, design, marketing and financing. You will be able to hit the ground running from day one and have confidence in the fact that you will soon enjoy a similar (or even higher) level of success as the other franchisees that started before you.

Instant brand awareness

A good franchise group will have an established product or service with a solid reputation and successful track record that you will benefit from. Even before you open your doors for business, you will have instant brand recognition with the public, which maximises your chance of success in the early days. You will be able to break into the market with a huge competitive edge that independent small businesses can sometimes lack.

Ongoing training and support

You are not left to your own devices after you start your business. Your franchisor will want to make sure that you can thrive and achieve your goals. You get unlimited access to the company's highly-skilled head office staff who will provide you with specialised training, successful systems and technology platforms, as well as broader business support.

Lead generation

Your customers are the lifeline of your business, so you will inevitably want to see new business opportunities at your door on a regular basis. With a branded franchise model, that is not something you have to worry about, as your franchisor will assist you in generating leads.

At Mortgage Choice, we offer all of the above mentioned advantages and more to our franchisees. So, if you are interested in finding out more, contact me today.